Assignment First

加拿大圣约翰斯论文代写:索尼公司

联盟与合作:公司应该努力成为领导者而不是特立独行的人。它应该通过例子引领国际市场。公司现在应该专注于秘密项目,而不是在市场上全力以赴,销售技术先进的产品。公司也应该改变主意,在短时间内引入各种模式的改变。索尼会把更多的精力放在提供高质量的产品是大众负担得起的(翁克维斯特& Shaw,2004)。产品应该与其他设备兼容,因为品牌线的兼容性增加了顾客的忠诚度。

加拿大圣约翰斯论文代写:索尼公司
结论
索尼公司经历了近五十年的历程,公司自成立以来从未回头。从报告中可以看出,该公司在市场上保持了良好的形象,并以其技术先进的产品而闻名于世。然而,在目前的国际市场上,索尼生产的同类产品数不胜数,但公司通过其所享有的品牌忠诚度击败了竞争对手。该公司在国际环境下经营,因此必须遵守当地的业务规章制度。然而,索尼的管理和工作是动态的,它可以适应任何工作条件。
公司生产的产品是该公司的主要销售亮点。产品技术先进,质量优良。市场上还有许多其他类似的产品,但它们不保证任何最低质量。索尼的研发团队是公司的竞争优势,因为索尼的研发团队似乎从未厌倦过制造创新产品。该公司的商品和服务在近二百家不同的公司都有,而且还在增长。

加拿大圣约翰斯论文代写:索尼公司

Alliance and Cooperation: The Company should try and become a leader rather than a maverick. It should lead the international market through examples. The company should now concentrate less on secret projects rather it should go all out in the market and sell its technologically advanced products. The company should also divert its mind from introducing various model changes in a short span of time. Sony should concentrate more in delivering high quality products which are affordable to the masses as well (Onkvisit & Shaw, 2004). The products should be such that they are compatible with other devices also as brand-line compatibility increases customer loyalty.

加拿大圣约翰斯论文代写:索尼公司
Conclusion
Sony Corporation has seen nearly fifty decades and the company has never looked back since its inception. It is evident from the report that the company has been successful in maintaining a good image in the market and is highly known for its technologically advanced products. However in the current international market, there are numerous similar products as produced by Sony yet the company beats its competitors through the brand loyalty which it enjoys. The company operates in an international environment hence it needs to abide by the local rules and regulations of the business. However the management and the working of Sony is so dynamic that it can adjust to any working conditions.
The products which the company produces are the main selling highlight of the company. The products are technologically advanced and are best in quality. There are many other similar products present in the market but they do not promise any minimum quality. The research and development wing of Sony is the competitive advantage which the company enjoys because the research and development team at Sony never seem to be tired of manufacturing innovative products. The goods and services of the company are available in nearly two hundred different companies and it is still growing.