美国论文数据库：对中国创业者的研究分析
熊彼特的创新理论认为，作为创新者的企业家会将一种或多种事物结合起来，形成新的组合，如新的商品/服务、新的生产方法、新的市场、新的原材料供应来源、新的组织技能等等。根据目前收集的案例研究(附录A)，运用扎根理论，确定中国的企业家是由家人的朋友和社会各界支持的。
美国论文数据库：对中国创业者的研究分析
在中国，个性化的影响力网络或个人与其他人培养的社交网络被用来促进商业关系。这是“关系”。“关系”所代表的关系或联系创造了一种社会资本，朝着共同的目标努力。然而，在实现一个商业协会的共同目标，如更好的销售，没有必要遵循每个人都有公平的份额盈余，甚至公平的工资，正如媒体强调BBC(2014)和研究文章，张(2011)强调。另一方面，对古纳西文化和其他社会文化元素的适应，比如马云为了创造一种古纳西文化所运用的社会文化元素，可能有助于创业成功。在创建企业时，创业者必须将旧文化和新应用程序风格结合起来。如果不是这样，那么利用社交网络概念的问题可能会导致创业失败。
美国论文数据库：对中国创业者的研究分析
Schumpeter’s theory of innovation states that the entrepreneur as an innovator will combine one or more things to form newer combinations, such as new goods/services, newer methods of production, newer markets, newer source of supply of raw materials, newer organization skills and more. From use of grounded theory on the current collected case studies (Appendix A), it is established that family’s friends and social circles support the entrepreneur in China.
美国论文数据库：对中国创业者的研究分析
Personalized networks of influence or social networks that an individual cultivates with other individuals, are used to facilitate business relationships in China. This is Guanxi. Relationships or connections that Guanxi stands for create a social capital that works towards common objectives. However, in meeting common objectives for a business association, such as the better sales, it is not necessary to follow that everybody is given a fair share of the surplus or even fair wages, as media highlights BBC (2014) and research article, Zhang (2011) highlights. On the other hand, an adaptation of the Gunaxi and other social cultural elements, such as the one Jack Ma has applied in order to create a Wuaxi culture might be helpful for entrepreneurial success. When creating businesses, a combination of old culture and new application style must be created by the entrepreneur. When this is not the case, the issue of exploitation of social network concepts could lead to failures of the entrepreneurship.
